Our relationship with Facebook, Google and Amazon isn’t symmetrical. We have no power to define the relationship and have zero say in how things work. If this is how commercial companies treat humanity, what can we expect from governments that are increasingly normative in what they expect from their citizens? Our governments have been taken hostage by the same logic of productivity that commercial companies use. With the inescapable number of cameras and other sensors in the public space they will soon have the means to enforce absolute compliance. I am therefore not a strong believer in the ‘sousveillance’ and ‘coveillance’ discourse. I think we need to solve this problem in another way.