A roundup of what I’ve said, to whom, and that was published this month.
Tag: Writing
SEO vs Good Content
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Robb Lewis lays out everything you need to understand about the SEO industry in < 256 characters.
I’ve been with “professionals” who jeer at notions that content matters, or that you can get people to care/read anything longer than 300-500 words. Been told that my long form writing is a death sentence if I want to disseminate ideas. Words can’t express how glad I am I never took their “advice”.
Valve’s Handbook for New Employees has made its way to the Internet. While such handbooks are normally incredibly dull – I mean, really, who hasn’t almost fallen asleep or committed suicide to escape reading one? – Valve’s is excellent.
It lays out corporate culture, modes of engaging with other employees, identifying tasks worth doing, and how the company actually functions. It doesn’t take itself too seriously and is scattered with jokes. Valve has, effectively, created a whimsical and useful document that embraces employees. Employers could learn from what Valve has done.