Tom Ley, over at Defector, wrote:
Everything’s fucked now. Newspapers have been destroyed by raiding private equity firms, alt-weeklies and blogs are financially unsustainable relics, and Google and Facebook have spent the last decade or so hollowing out the digital ad market. What survives among all this wreckage are websites and publications that are mostly bad. There’s plenty to read, the trouble is that so much of it is undergirded by a growing disregard (and in some cases even disdain) for the people doing the actual reading.
What readers are being served when a sports blog leverages its technological innovations in order to create a legion of untrained and unpaid writers? Who benefits when a media company cripples its own user experience and launches a campaign to drive away some of its best writers and editors? Whose interests are being served when a magazine masthead is gutted and replaced by a loose collection of amateurish contractors? Who ultimately wins when publications start acting less like purpose-driven institutions and more like profit drivers, primarily tasked with achieving exponential scale at any cost? What material good is produced when private equity goons go on cashing their checks while simultaneously slashing payroll throughout their newsrooms? Things have gotten so bad that even publications that get away with defining themselves as anti-establishment are in fact servile to authority in all forms, and exist for the sole purpose of turning their readers into a captive source of profit extraction.
The truth is that nobody who matters—the readers—ever asked for any of this shit. Every bad decision that has diminished media—every pivot to video, every injection of venture capital funds, every round of layoffs, every outright destruction of a publication—was only deemed necessary by the constraints of capitalism and dull minds. This is an industry being run by people who, having been betrayed by the promise of exponential scale and IPOs, now see cheapening and eventually destroying their own products as the only way to escape with whatever money there is left to grab.
Without a doubt, this is one of the most direct and forceful assessments of how the news media has become what it is, today. Rather than having reporters and editors working to produce high-quality products which are designed to serve the interests of their readers they are, increasingly, forced to capitulate to managerial actions that are designed to temporarily gin up sales numbers at the expense of the very readers who should be being served. It’s no wonder that the state of political discourse, and public discourse write large, has become so degraded when that degradation is actually chased after if it means a few more ads or advertorials can be placed for a short-term increase in numbers.
